Friday, May 31, 2013

Donor fatigue fatigue | Pareto Fundraising

Donor fatigue fatigue | Pareto Fundraising: Right now I am in San Diego a the AFP conference, with maybe 5,000 predominately American, fundraisers. Chatting to people made me realise that Bill is not alone in misunderstanding a very basic and fundamental, unbreakable ‘truth’ of direct marketing. The truth is the recency, frequency, value rule (also known as RFV or RFM where the M stands for Monetary value).

RFV is a mathematical rule that gives you three clues about the likelihood of a positive response from a donor who is mailed.

Thursday, May 23, 2013

John Legend – Already A Legend | Left Coast Voices

John Legend – Already A Legend | Left Coast Voices: "I met John Legend at the Association of Fundraising Professionals conference in San Diego a month ago where I first met Emmanuel Jal."

'via Blog this'

Wednesday, May 22, 2013

My First Time at the AFP International Conference on Fundraising - Member News - Member - AFP

My First Time at the AFP International Conference on Fundraising - Member News - Member - AFP: A personal highlight of the conference for me was the connections that I was able to make with other fundraising professionals. I left San Diego with a variety of new relationships, each appealing to a different aspect of my fundraising career. For example, the Canadian Reception provided me with an opportunity to seek out local fundraisers who I can collaborate with and discuss the trends, opportunities and challenges in our area. The conference also did a great job at facilitating connections amongst Millennial fundraisers.

Monday, May 20, 2013

May 2013 DConnection - Seen Through the Eyes of a “First Timer” - AFP DC, Washington D.C. Metro Area Chapter

May 2013 DConnection - Seen Through the Eyes of a “First Timer” - AFP DC, Washington D.C. Metro Area Chapter: Agatha Tomasik, Development Manager at My Sister’s Place in Washington DC knew she wanted to attend an AFP International Conference; however the cost of the conference was not in her organization’s budget. After encouragement from her parents and colleagues, and months of saving, Agatha booked her flight to San Diego!

She prepared for the conference with a strategic approach – download the presentations ahead of time, research the speakers and attendees she wanted to meet, and schedule every free moment with networking opportunities. Read more about Agatha’s fresh look at AFP’s international conference with her “3 Tips for First-Timers.”

Wednesday, May 15, 2013

Donor Data Doesn’t Mean A Thing | The NonProfit Times

Donor Data Doesn’t Mean A Thing | The NonProfit Times: Donor Data Doesn’t Mean A Thing
By The NonProfit Times - May 14, 2013

If you measure everything then you’re measuring nothing, and if you have more than five priorities, then you have no priorities. That was the message Amith Nagarajan of Aptify brought to a discussion during the recent Association of Fundraising Professionals (AFP) International Conference on Fundraising

Thursday, May 9, 2013

Resurgent Asia: fundraising and philanthropy (Part 2 of 2) | Asian Insights on Nonprofit Leadership

Resurgent Asia: fundraising and philanthropy (Part 2 of 2) | Asian Insights on Nonprofit Leadership: everal questions on fundraising and philanthropy were posed to me at the 50th International Conference of the Association of Fundraising Professional held in San Diego in early April.
Here are some insights:

Wednesday, May 8, 2013

The AFP Blog: The Fundraising Community Coming Together

The AFP Blog: The Fundraising Community Coming Together: hope you found that sort of benefit and inspiration in San Diego—whether it was through our general sessions, like John Legend or our Four Young Philanthropists, or Marcus Buckingham’s terrific presentation on identifying and maximizing your strengths. May be it was the community you found in our social media (#afpicon was trending on Twitter, making it one of the most-used hashtags across the entire Twitter-verse), or ideas you gleaned from talking with some of the thousands of your colleagues.

Thursday, May 2, 2013

AFP Conference Notes | Montgomery Community Media

AFP Conference Notes | Montgomery Community Media: AFP Conference Notes

The Association for Fundraising Professionals’ (AFP) 50th International Conference (ICON) opened in San Diego, California this week with the gathering of 3,500 fundraising professionals from across the globe. I have enjoyed the pleasure of meeting fellow fund development professionals from Canada, Japan, India, Egypt and nearly every state within the United States of America. Additionally, there were many college students whom were in attendance. They are strongly considering fund development as a profession, and they have joined AFP in the Young Professional and Collegiate membership categories.